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What is Real Estate Consultancy? Let's Get to Know the Profession
Real estate is one of the most researched business areas of recent years. Real estate consultancy as a profession involves a customer-oriented consultancy service. It is in constant communication with the customer for buying, selling and renting. The real estate consultant follows the money and housing market in order to maintain the consultancy service in the best way. So what is real estate consultancy from a broad perspective, what does a real estate consultant do? Let's address this issue in our content.
What is the Real Estate Consultancy Profession?
Real estate business; It is related to the general coordination of the purchase, sale and rental of houses. The consultant is in close communication with the customer during the coordination processes. On the one hand, it analyzes the financial market by having a general view of the real estate sector. What makes the real estate consultant important is that it includes consultancy services.
The real estate consultant initiates a real estate process in favor of customers. Throughout the entire process, they fulfill the necessary transactions by responding to the expectations and sensitivities of the customer. In real estate or real estate consultancy, just like in other types of consultancy, a trust-based relationship is common. In other words, trust-breaking practices that will interrupt the working processes of customers with the real estate consultant are not in accordance with the professional ethics of real estate consultancy.
For example, a sales contract made by ignoring the expectations of the customer will end the customer's trust in the consultant. At this stage, you should not think that the sale has been realized anyway. The real estate sector is absolutely trust-oriented and the mistakes of the consultant spread quickly in the sector. In addition, the customer himself can also lower the reputation of the real estate consultant by making a complaint or through word-of-mouth communication.
It is natural for a real estate agent to make mistakes when they are new to the sector. However, as he gains experience, he knows that he must adhere to a customer-oriented real estate approach. As a successful and trustworthy real estate consultant, it also brings its name to the sector.
In addition to experience in the sector, the real estate consultant is also open to training in terms of professional knowledge. According to the latest legal regulation in our country, there is no obligation to have an associate degree or bachelor's degree to become a real estate consultant. In fact, real estate consultancy is a profession open to primary school graduates. However, you should not step into the profession by relying only on this requirement.
A real estate consultant who wants to be permanent in the sector also invests in their professional training. In the following sections of our article, we will talk about the subjects in which the real estate consultant should improve himself/herself. Now let's take a look at the duties expected of a real estate consultant.
What are the Duties of a Real Estate Consultant?
The main task of the real estate consultant is to allocate the appropriate property to the customer by fulfilling the necessary procedures and transactions. The duties of the real estate consultant include creating a portfolio and providing the necessary information in customer-oriented buying, selling and renting transactions.
In all sales-oriented businesses, a strategy and planning suitable for customer satisfaction is considered. Real estate consultancy also enables customer management in all sales transactions and procedures. In addition, one of the most important tasks is to guide the customer correctly by following the current state of the sector.
The real estate consultant prepares a portfolio to take part in the sector. Portfolio in real estate business; It includes real estate for rent or for sale and real estate information. It will be more useful for a new real estate consultant to collect a portfolio in a specific region. In addition, by getting to know this region better, he can also follow the path of earning more profit. In short, in order to reach the customer, the real estate consultant first prepares his portfolio completely and strives to reach the customer.
In general, the duties of a real estate consultant are as follows:
Acquires customers by creating his/her own portfolio.
Coordinates the communication between the buyer and the seller and provides information in the necessary processes.
Organizes purchase-sale and leasing transactions and contracts in accordance with the rules of legal legislation.
Initiates the necessary process for the real estate to be sold. Starts marketing and sales activities.
While providing the necessary information to customers during the sales and purchase process, it offers the product in accordance with the customer's wishes and expectations.
Prepares a study that will be profitable for the customer by guiding the customer in the real estate purchase and sale processes.
It follows the latest developments in the sector related to real estate investment and takes care of the customer's benefit.
The real estate consultant follows the flow of information in the sector in order to successfully fulfill all the above tasks. In addition, by analyzing money and economics, the real estate consultant also reveals his/her own profit together with the client. He/she also applies marketing tactics to make himself/herself stand out in order to acquire customers and maintain customer relations.
A new real estate consultant uses advertising to promote themselves in digital and physical environments. Social media, personal website accounts and social networking will be enough for the real estate consultant to promote himself/herself. Since a career in real estate depends on experience and customer acquisition, the consultant should be aware of all processes.
What Training is Required to Become a Real Estate Consultant?
If we take the last regulation as a basis, we see that one of the conditions deemed sufficient to become a real estate consultant is to be a primary school graduate. However, being a primary school graduate and obtaining the mandatory professional qualification certificate alone is not enough. You should add additional competencies for professional development and progress in the sector.
For example, graduating from departments such as economics, marketing, public relations, advertising and statistics provides an important basis for professional knowledge. At the same time, it also helps you understand the dynamics of the economic and financial market. So while you don't necessarily need to have an associate's or bachelor's degree, we recommend that you study to prove yourself in an entrepreneurship-oriented field. So which areas should you improve yourself in?
First of all, let's look at it from a customer management perspective. You will need communication skills for the whole process, from reaching out to customers to building close relationships with them. You will also need marketing knowledge to prove yourself in their eyes. You can take a real estate consultancy training course that includes all the necessary competencies and skills. Alternatively, you can attend certified programs in the subject you want to develop.
You need to apply to the institutions designated by the VQA for the real estate agency authorization certificate, which is considered mandatory to fulfill the profession. You should also increase your financial literacy level before or after obtaining your authorization certificate. Especially if you did not study economics or finance, you should place this competency in the first place in your planning
Although real estate and real estate consultancy is seen as a rising career target, making money depends entirely on you. For real estate consultancy, which is an entrepreneurship-oriented profession, you should definitely progress by adding knowledge to your knowledge. The knowledge here is the experience gained from customers along with education and the relationships established with other employees in the sector. Because the real estate sector will always depend on the economic situation and you will need to follow the markets for the right buying and selling directions.
Apart from all the training, an important condition is your economic background. A real estate consultant who wants to start their own business will need money to establish themselves in the sector. However, the opportunity to start working in top real estate companies and real estate agencies should not be overlooked. For all these paths and processes, we recommend that you conduct a serious research on the real estate sector and strengthen your communication network with the employees in the sector.
We have discussed one of the most entrepreneurial professions in the real estate sector. If you want to prepare your own place in the sector, do not forget to acquire competencies for the field that will prove yourself in addition to the authorization certificate.
What is Real Estate Consultancy? Let's Get to Know the Profession
Real estate is one of the most researched business areas of recent years. Real estate consultancy as a profession involves a customer-oriented consultancy service. It is in constant communication with the customer for buying, selling and renting. The real estate consultant follows the money and housing market in order to maintain the consultancy service in the best way. So what is real estate consultancy from a broad perspective, what does a real estate consultant do? Let's address this issue in our content.
What is the Real Estate Consultancy Profession?
Real estate business; It is related to the general coordination of the purchase, sale and rental of houses. The consultant is in close communication with the customer during the coordination processes. On the one hand, it analyzes the financial market by having a general view of the real estate sector. What makes the real estate consultant important is that it includes consultancy services.
The real estate consultant initiates a real estate process in favor of customers. Throughout the entire process, they fulfill the necessary transactions by responding to the expectations and sensitivities of the customer. In real estate or real estate consultancy, just like in other types of consultancy, a trust-based relationship is common. In other words, trust-breaking practices that will interrupt the working processes of customers with the real estate consultant are not in accordance with the professional ethics of real estate consultancy.
For example, a sales contract made by ignoring the expectations of the customer will end the customer's trust in the consultant. At this stage, you should not think that the sale has been realized anyway. The real estate sector is absolutely trust-oriented and the mistakes of the consultant spread quickly in the sector. In addition, the customer himself can also lower the reputation of the real estate consultant by making a complaint or through word-of-mouth communication.
It is natural for a real estate agent to make mistakes when they are new to the sector. However, as he gains experience, he knows that he must adhere to a customer-oriented real estate approach. As a successful and trustworthy real estate consultant, it also brings its name to the sector.
In addition to experience in the sector, the real estate consultant is also open to training in terms of professional knowledge. According to the latest legal regulation in our country, there is no obligation to have an associate degree or bachelor's degree to become a real estate consultant. In fact, real estate consultancy is a profession open to primary school graduates. However, you should not step into the profession by relying only on this requirement.
A real estate consultant who wants to be permanent in the sector also invests in their professional training. In the following sections of our article, we will talk about the subjects in which the real estate consultant should improve himself/herself. Now let's take a look at the duties expected of a real estate consultant.
What are the Duties of a Real Estate Consultant?
The main task of the real estate consultant is to allocate the appropriate property to the customer by fulfilling the necessary procedures and transactions. The duties of the real estate consultant include creating a portfolio and providing the necessary information in customer-oriented buying, selling and renting transactions.
In all sales-oriented businesses, a strategy and planning suitable for customer satisfaction is considered. Real estate consultancy also enables customer management in all sales transactions and procedures. In addition, one of the most important tasks is to guide the customer correctly by following the current state of the sector.
The real estate consultant prepares a portfolio to take part in the sector. Portfolio in real estate business; It includes real estate for rent or for sale and real estate information. It will be more useful for a new real estate consultant to collect a portfolio in a specific region. In addition, by getting to know this region better, he can also follow the path of earning more profit. In short, in order to reach the customer, the real estate consultant first prepares his portfolio completely and strives to reach the customer.
In general, the duties of a real estate consultant are as follows:
Acquires customers by creating his/her own portfolio.
Coordinates the communication between the buyer and the seller and provides information in the necessary processes.
Organizes purchase-sale and leasing transactions and contracts in accordance with the rules of legal legislation.
Initiates the necessary process for the real estate to be sold. Starts marketing and sales activities.
While providing the necessary information to customers during the sales and purchase process, it offers the product in accordance with the customer's wishes and expectations.
Prepares a study that will be profitable for the customer by guiding the customer in the real estate purchase and sale processes.
It follows the latest developments in the sector related to real estate investment and takes care of the customer's benefit.
The real estate consultant follows the flow of information in the sector in order to successfully fulfill all the above tasks. In addition, by analyzing money and economics, the real estate consultant also reveals his/her own profit together with the client. He/she also applies marketing tactics to make himself/herself stand out in order to acquire customers and maintain customer relations.
A new real estate consultant uses advertising to promote themselves in digital and physical environments. Social media, personal website accounts and social networking will be enough for the real estate consultant to promote himself/herself. Since a career in real estate depends on experience and customer acquisition, the consultant should be aware of all processes.
What Training is Required to Become a Real Estate Consultant?
If we take the last regulation as a basis, we see that one of the conditions deemed sufficient to become a real estate consultant is to be a primary school graduate. However, being a primary school graduate and obtaining the mandatory professional qualification certificate alone is not enough. You should add additional competencies for professional development and progress in the sector.
For example, graduating from departments such as economics, marketing, public relations, advertising and statistics provides an important basis for professional knowledge. At the same time, it also helps you understand the dynamics of the economic and financial market. So while you don't necessarily need to have an associate's or bachelor's degree, we recommend that you study to prove yourself in an entrepreneurship-oriented field. So which areas should you improve yourself in?
First of all, let's look at it from a customer management perspective. You will need communication skills for the whole process, from reaching out to customers to building close relationships with them. You will also need marketing knowledge to prove yourself in their eyes. You can take a real estate consultancy training course that includes all the necessary competencies and skills. Alternatively, you can attend certified programs in the subject you want to develop.
You need to apply to the institutions designated by the VQA for the real estate agency authorization certificate, which is considered mandatory to fulfill the profession. You should also increase your financial literacy level before or after obtaining your authorization certificate. Especially if you did not study economics or finance, you should place this competency in the first place in your planning
Although real estate and real estate consultancy is seen as a rising career target, making money depends entirely on you. For real estate consultancy, which is an entrepreneurship-oriented profession, you should definitely progress by adding knowledge to your knowledge. The knowledge here is the experience gained from customers along with education and the relationships established with other employees in the sector. Because the real estate sector will always depend on the economic situation and you will need to follow the markets for the right buying and selling directions.
Apart from all the training, an important condition is your economic background. A real estate consultant who wants to start their own business will need money to establish themselves in the sector. However, the opportunity to start working in top real estate companies and real estate agencies should not be overlooked. For all these paths and processes, we recommend that you conduct a serious research on the real estate sector and strengthen your communication network with the employees in the sector.
We have discussed one of the most entrepreneurial professions in the real estate sector. If you want to prepare your own place in the sector, do not forget to acquire competencies for the field that will prove yourself in addition to the authorization certificate.
